Early access now available
Track a competitor.
Enter a competitor to get alerts when they change pricing, features, or messaging. Get analysis based on over 1 million data points from real tests to see if it is a good move.
Smart alerts with analysis
Most alert systems are noisy and trivial. Our system uses intelligence to bring you what matters and help you decide how to respond.
Get an early warning when competitors make moves. Our engine continuously monitors your competitors’ most important pages. You get smart alerts about material changes so you can respond quickly.
Analyze their moves against real test data. You don’t want to blindly copy competitors, but you do want to know when they make moves that work. Have our test engine analyze the changes against real test data so you can draw inspiration from what works.
Ignore their bad moves and draw inspiration from what works. Use data to work with your team when responding. Don’t copy what is likely to fail. Generate options based on what is likely to work.
FAQ
How do you know whether a change is a good move?
We match the change against a library of over 1 million data points from real split tests. Where a similar change has been tested, you see how it performed and by how much. Where it has not, we say so rather than guessing.
What counts as a change?
Anything a visitor would notice on a page you are tracking: pricing and plan structure, headlines and messaging, feature lists, layout, calls to action, and the imagery around them. Desktop and mobile are watched separately, because they often move apart.
Why does that matter?
A competitor shipping a change is not evidence the change worked. Most tested changes lose. Knowing which of their moves held up in a split test tells you which ones are worth riffing on and which ones to leave alone.
Can I track a brand you have never heard of?
Yes. Enter any domain and monitoring starts on it. Alerts work on any site. The analysis draws on tests from similar experiences, so it is strongest in the categories we already cover deeply.
What does it cost?
Tracking your first competitor is free for a limited time. Paid subscribers track more competitors and more pages, and get the split test analysis on every change.